NEWSLETTER // APRIL 2020
Normally during the second week of April, we eagerly celebrate + host our spring soiree…
Normally during the second week of April, we eagerly celebrate + host our spring soiree. Gathered together for a beautiful evening of cocktails and bites and lots of catching up with the talented wedding professionals who make up our Southern Ontario wedding industry as well as our cherished Swish List members, the goal of the evening is to announce the dates and details for our First Look Wedding Show that takes place every autumn.
Of course, this year everything has changed. Due to the COVID-19 circumstances and everything we are dealing with at this time, we are making the decision to change things up this year.
Episode 2: Patryk from Liquid Entertainment
Join us live Friday, April 24th at 2 pm with Patryk Wasiak from Liquid Entertainment.
Missed a live Q+A?
Rewatch on our IGTV account.
Are you a Swish List Member?
Want to be a part of our interview queue? Simply reply to this email and we will set up a time and date!
NEWSLETTER // 2020 COMMUNITY + NETWORKING
With more downtime than usual, we hope that you are taking advantage and implementing some of the marketing tips we have shared so far, alongside some of your own.
Hello, friends! We hope you are well and are staying healthy and safe while we navigate the crazy waters of the COVID-19 pandemic. We keep waking up hoping it was all a bad dream, and then it’s back to reality!
With more downtime than usual, we hope that you are taking advantage and implementing some of the marketing tips we have shared so far, alongside some of your own. This week, we wanted to chat with you about reaching out to your community for help: people love nothing more than to be able to help out friends and family, but sometimes it is up to us to ask for support. They may not know you are in a tough place within your industry, or that there is anything they can do to help without it costing them money. We are here to tell you there are a number of things you can ask people to do, that won’t cost them anything but time.
A quick way to build up your business for future bookings is by reaching out to past clients to leave you a review. We suggest you prepare a templated email if you do not already have one, and edit the introduction to customized it for the couple, family, or client that you sent it to, in order to add a personal touch. There is nothing wrong with being honest and revealing that during this time your hands are tied on what you can do, but getting reviews on any social platform you use would be so helpful.
Another way to solidify your community network is by reaching out to vendors you haven’t chatted with in a while, or someone you wanted to ask out for a coffee. We can still do this virtually, and as a lot of people have time on their hands, they will likely welcome the invite! Connect over Skype, Zoom, or the phone and have a chat with like-minded professionals or 'friendors' – staying in touch during this time is essential, even if it is to just check-in and see how they are doing!
Setting up group Mastermind sessions is another way to keep your networking strong, and we have already seen some vendors in the area doing this. Having accountability during this time can be crucial to keeping you on track with goals that might feel harder to achieve these days.
Thank you for your continued support during this time, and as always, we hope you will reach out with any feedback or support you may require – we're happy to help in any way we can!
https://www.vineyardbride.ca/members
password: sw!shl!st
If you ever misplace the link above, you can scroll down to the bottom of the Vineyard Bride website and find the "Swish List Member Access" link in the footer.
Stay healthy and safe,
The VB Team
photography by: Morning Light Photography
Episode 1: Amanda Cowley Events
Now on our IGTV account, we have our first dual-broadcast with Amanda Cowley Events. If you couldn't join us live last week, now's your chance to watch.
NEWSLETTER // 2020 INTRODUCING DUAL-BROADCAST INTERVIEWS
Back in January when Vineyard Bride had our social media retreat weekend, we decided to implement dual-broadcasts on Instagram as part of your 2020 Swish List membership. We have decided to start this process by interviewing one new vendor each week during this wild state of our businesses due to the COVID-19 pandemic.
We hope that you and your families are staying healthy and safe. We hope you enjoyed our first newsletter to assist in creating a solid year once this pandemic is over, and as promised, we have made the communication with our Swish List members a top priority here at Vineyard Bride.
Back in January when Vineyard Bride had our social media retreat weekend, we decided to implement dual-broadcasts on Instagram as part of your 2020 Swish List membership. We have decided to start this process by interviewing one new vendor each week during this wild state of our businesses due to the COVID-19 pandemic. Please reach out to us if you wish to get your name in the queue by just replying to this newsletter. Interviews will be approximately 30 minutes in length.
In advance, we will share a “Save The Date” within our stories to ensure our viewers are able to check back and watch live. As well, we will be asking them to chime in with their questions in order to have some prepared content for you in advance. During the broadcast, we will moderate any incoming questions and ask them on behalf of our viewers.
Any vendor that decides to partake will have a few minutes at the beginning of the broadcast to introduce their business, prior to the interview.
And lastly, we will also save a clip of the interview in our highlights and upload the full interview to IGTV so potential clients can reach out and watch when they can!
We hope you are as excited as we are to roll out this membership perk as it's just the beginning of our new social media strategy!
Thank you for your continued support during this time, and as always, we hope you will reach out with any feedback or correspondence you may require.
Stay healthy and well,
The VB Team
NEWSLETTER // 2020 TAKE ADVANTAGE OF YOUR MEMBERSHIP
During such an uncertain time for the event industry and businesses across Canada, we want to be sure we are here to help you and your business flourish. While it is very important for businesses to look at how to operate smarter financially, we believe that marketing is one outlet that can drastically help save your business while elevating it!
During such an uncertain time for the event industry and businesses across Canada, we want to be sure we are here to help you and your business flourish. While it is very important for businesses to look at how to operate smarter financially, we believe that marketing is one outlet that can drastically help save your business while elevating it!
Each Wednesday Vineyard Bride will be sending out a newsletter with some additional tips + reminders to assist your business during this time. We hope this will help keep your marketing efforts top of mind, strengthening your online presence and ensuring you can hit the ground running when the 2020 season resumes, setting you up to have an even more incredible one in 2021.
We believe that now, more than ever, is the time to really take advantage of your membership perks:
• update your bio and photos (simply email Eva at eva@vineyardbride.ca)
• submit that Vendor Spotlight you have been putting off (please email us at admin@vineyardbride.ca if you misplaced that email)
• review any weddings and engagement sessions you were part of and send them
in for publication
• we are currently scheduling Spring and Summer, but we love to be ahead of the game, so send in Autumn and Winter submissions too
• refer another business to The Swish List and get your referral bonus
• write a guest blog post (reply to this email if you have some ideas you would love to share)
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It also couldn't be a more perfect time to start incorporating our new feature to Swish List members: Instagram Dual Broadcasts. We have decided to start this process by doing one new vendor each week during this wild state of our businesses due to the COVID-19 pandemic. We will be gathering questions directly from our followers for you to answer, giving you a space to brag about your business and the services you offer.
Look out for our newsletter next week outlining all the details, and watch our Instagram for our introduction!
Together we can work through this challenging time of so many uncertainties, strengthening our connections with our clients and fellow vendor friends!
https://www.vineyardbride.ca/members
password: sw!shl!st
If you ever misplace the link above, you can scroll down to the bottom of the Vineyard Bride website and find the "Swish List Member Access" link in the footer.
Stay healthy and safe,
The VB Team
NEWSLETTER // 2020 COVID-19 AND YOUR MEMBERSHIP
We want to make sure that we are contributing and giving back as much as we can as well. We want to do our part in offering some additional support during this time and have decided we will be extending every Swish List membership for 3 months.
Hello Swish Listers!
We hope that you are all staying healthy and safe while finding ways to manage during the COVID-19 pandemic – what a wild ride we're on!
During this time we are continuing to work, however, you may experience some delays as we all are now without childcare. We encourage you to keep sending in submissions so we can continue to inspire and share beautiful imagery and promote your business for those planning events in the future.
From a business perspective, we recommend that you are speaking with your insurance companies, reviewing your contracts, and speaking with your clients about what is currently happening/what might potentially happen in the coming months. All we can do is stick together, keep the lines of communication open, and keep passing on as much gratitude and positivity as we can right now.
Having said all of that, we want to make sure that we are contributing and giving back as much as we can as well. We want to do our part in offering some additional support during this time and have decided we will be extending every Swish List membership for 3 months.
What does this mean for you?
To those members who have an annual or quarterly renewal coming up, we will push your date back for 3 months.
What do you have to do for this?
Nothing. We have already started this change for you in our system. Any invoices due within the next 3 months (April 1st to June 1st) will be delayed along with any subsequent payments after that.
We want to thank you all for your support and hope that you continue to thrive as much as you can for 2020!
Stay well,
The VB Team
photography by: Jacqueline James Photography
NEWSLETTER // MARCH 2020
Have you noticed the extra love we've been sending our Swish List members on Instagram? During our recent social media weekend we decided to implement a few new things!
Have you noticed the extra love we've been sending our Swish List members on Instagram? During our recent social media weekend we decided to implement a few new things! This includes engaging more with our Swish List members and sharing photos from YOUR feed to our stories. We also plan to implement live stories Q+A with our members, so if this is something you would be interested in doing (only cost is your time!), please reply to this email and we will start scheduling dual-broadcasts and prep you in advance.
We can't wait to share more!
The VB Team
NEWSLETTER // FEBRUARY 2020
If you are ever wondering where to find up-to-date information on what's new for Swish List members, or maybe missed an announcement - last year we introduced a members only page. Here you can find stats from the blog, top searches, updated badges, new member perks and we recently added a calendar of events.
If you are ever wondering where to find up-to-date information on what's new for Swish List members, or maybe missed an announcement - last year we introduced a members only page. Here you can find stats from the blog, top searches, updated badges, new member perks and we recently added a calendar of events.
Let us know of anything you think would be beneficial to you as a member to add to this section of our site. We can't wait to introduce you to a few new ideas we'll be implementing over the next few months!
If you ever misplace the link below, you can scroll down to the bottom of the Vineyard Bride website and find the "Swish List Member Access" link in the footer.
https://www.vineyardbride.ca/members
password: sw!shl!st
We appreciate any input and thanks for being a part of our community!
As of January we also have included an updated privacy policy on all Vineyard Bride websites. Please visit the website for more information.
The VB Team
photography by: Philosophy Studios
NEWSLETTER // JANUARY 2020
From our families to yours. Thank you for making 2019 an incredible year,
and we cannot wait for 2020.
May all your wishes come true this Holiday Season!
From our families to yours. Thank you for making 2019 an incredible year,
and we cannot wait for 2020.
Merry Christmas!
The VB Team
NEWSLETTER // DECEMBER 2019
How is it possible that another year has come and gone, taking with it another successful celebration of The First Look wedding show here in beautiful Niagara. It started with a dream to transform the brand new event space at Ravine Vineyard, our host venue, into a place that felt warm and cozy yet bustling with energy, and little by little the details stitched themselves together to do just that. The intimacy of The First Look is something we here at Vineyard Bride take seriously, and we never want the show to feel so big that we lose that comfortable, casual feeling.
How is it possible that another year has come and gone, taking with it another successful celebration of The First Look wedding show here in beautiful Niagara. It started with a dream to transform the brand new event space at Ravine Vineyard, our host venue, into a place that felt warm and cozy yet bustling with energy, and little by little the details stitched themselves together to do just that. The intimacy of The First Look is something we here at Vineyard Bride take seriously, and we never want the show to feel so big that we lose that comfortable, casual feeling.
Every exhibitor put their best foot forward creating their displays and booths, coming together to provide our guests with a spectacular show of forward-thinking, elegant, top-notch details and designs. Everything was simply lovely, and our guests continually commented on how pretty the show was — we are so grateful to our vendors for providing this experience for our attendees!
View the photo highlights here by Philosophy Studios and the video highlight here from Made by Frame's Mike Enns.
We are truly grateful!
The VB Team
photography by: Philosophy Studios
